Pallavi is a writer-journalist, and business historian in training. She also mentors two startups in digital commerce: a B2B marketplace headquartered in London where manufacturers, small businesses and big brands meet, and a digital production house in Delhi which enables superlative campaigns, products and enterprises for high-growth brands. She writes op-eds and Longreads for India and UK publications, covering themes in political economy and business.
She is also the founder-editor of EconHistorienne, a newsletter that tracks events and trends in businesses and economy over time and how that shape our present. Launched in mid-2020, EconHistorienne has grown to more than a thousand subscribers in a short period of time.
She is part of the Queen’s University Centre for Economic History where her research in Business History looks at the long term trends in capitalism, globalisation and entrepreneurship in India and the UK in the 21st century.
Her first book of poetry hits bookstores mid-2022. She is recipient of artist grants from the Irish Arts Council and CFCP in Dublin for a second poetry collection.
Pallavi was part of News Corp India’s leadership team, building and leading teams in Marketing, Communications, Digital Audience, Branded Content, and Partnerships, and also helped build industry-leading digital products. She served as consultant to various startups in India, actively helping build, sharpen and mentor businesses; long form and enterprise writer at Mint writing on political economy, and business; and roving reporter at The Indian Express. Pallavi has 13+ years of cross-industry experience in digital and business leadership, journalism, research, and communications, and has worked in diverse teams and companies of varying sizes including mainstream newspapers.
Pallavi was awarded CEO’s award for outstanding performance in marketing and communications at PropTiger. Other awards include a full funding award from the London School of Economics (2013); awarded Journalist of the Month more than twice in a year at Mint for long form journalism (2009-2010); Valuable Employee award at PropTiger (2015) and VCCircle (2016); and Best Social Media campaign award at VCCircle (2016). In 2020, Pallavi won the DofE award to pursue research at Queen’s University, Belfast.
She has a keen, personal interest in long form and enterprise journalism, business history, and mentoring women for leadership, and teaching. She is a mentor for LSE’s mentoring program, and for Bhagini Project led by Cambridge University grads.